Benchmark – Design Challenge

 
The purpose of this  assignment is to create a design challenge that highlights various  problem-solving techniques. Write a paper of approximately 250-500 words  utilizing a business writing format to present and frame the design  challenge. Reference the example provided in The Field Guide to Human-Centered Design for additional information. Address the following:

What problem are you trying to solve?
Who will be affected by the problem?
To what degree will the group identified be affected?
Consider  that new technologies are being developed and are emerging through the  hype cycle. Imagine some of the converging technology within the  next 2-5 years that might enable a solution to your problem. Conduct  research on companies or groups that are working on these emerging  technologies. Discuss how human-centered design and technological  advances could offer possible solutions to the problem you are trying to  solve.
What are some of the initial constraints? For example,  does the target customer segment have money to pay for it? Is a  particular resource too expensive? Does the target need to be educated  about how to use the product?
What are some possible variants  to the design challenge? For example, are there substitute resources,  different adjustments to the value property, or other modifications to  the business model that could make it viable? 

APA style is not required, but solid academic writing is expected.
This  assignment uses a rubric. Please review the rubric prior to beginning  the assignment to become familiar with the expectations for successful  completion.  
You are required to submit this assignment to LopesWrite. Refer to the LopesWrite Technical Support articles for assistance.
Benchmark Information
This benchmark assignment assesses the following programmatic competencies:
BS Applied Management
2.3:  Use human-centered design and technological advances to identify  opportunities and solve real-world problems in business contexts.

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