According to Alfred Adler, all people have moments when they feel inferior. For many, such moments will lead them to strive to compensate for that weakness. When this happens, it leads to what he calls “superiority striving,” in which the person is motivated by his or her feelings of inferiority to overcome and strive for betterment, achievement, and perfection.
It is important to note that superiority striving is different from simply striving for power. Adler considered this an unhealthy desire because the sole goal is power. The way that someone strives to meet his or her goals from an Adlerian point of view is referred to as a style of life.
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